Take-Two Interactive Joins Forces with VaultN to Power Smarter Distribution

Published on · By · 2 min read
Take-Two Interactive Joins Forces with VaultN
Take-Two Interactive Joins Forces with VaultN

Take-Two Interactive has partnered with VaultN to bring centralization, control, and automation to its third-party digital distribution. This collaboration brings secure infrastructure and enterprise-grade automation to Take-Two’s iconic lineup - which includes Rockstar Games, 2K, and Zynga - covering franchises like Grand Theft Auto, Red Dead Redemption, NBA 2K, and more. By integrating our tech, Take-Two will gain real-time transparency and direct alignment with internal ERP and reporting systems.

“We strive to create the most engaging and immersive entertainment experiences and to deliver them to our audiences wherever and whenever they desire, while maintaining full visibility and control over our distribution network,” said Max Schenkein, SVP of Digital Strategy. “We believe that partnering with VaultN will enable us to achieve this with greater efficiency, as their expertise in digital distribution will allow us to seamlessly integrate our third-party sales channels with our internal reporting systems. We believe that our collaboration will also ensure that our distribution is both automated and strategically aligned with our business objectives.”

At its core, our platform doesn’t just help publishers streamline workflows - it arms them with data-driven tools to eliminate inefficiencies, prevent grey market leakage, and gain full-spectrum visibility across every distribution touchpoint.

“Take-Two’s portfolio is one of the strongest in the industry, spanning multiple labels and global audiences,” said Julian Migura, COO at VaultN. “With VaultN, they now have a powerful, automated framework that will help to ensure that their titles are distributed in a controlled, optimized, and transparent way. Our platform supports cross-label use, giving Take-Two the ability to manage distribution across different publishing arms with unparalleled oversight and efficiency.”

Welcoming Take-Two as part of VaultN’s distribution network is another key milestone in establishing VaultN as an industry standard. It reinforces our role in transforming digital distribution - bringing greater efficiency, control, and automation to the forefront of the industry.

Welcome to distribution done right. Welcome to VaultN.

Let’s VaultNroll.